Airlee × Dr.Scalp-
Airlee × Dr.Scalp-
Product Film & Key Visual
Product Film & Key Visual
Creative Direction
Art Direction
Beauty & Fashion
Product Film
Taiwanese aesthetic medical brand Airlee collaborated with Korean scalp-care brand Dr.Scalp to launch a co-branded product line, featuring Jessica as the brand ambassador. YAGA Studio created the product campaign film and key visuals, combining professional credibility with an elegant and elevated visual language to redefine the brand image beyond its previously softer and more conservative style.


Key Visual
Key Visual

Through abstract geometric forms and reflective water-like landscapes, the visuals symbolize the product’s restorative and regenerative qualities. The circular structures echo the brand’s “Total Hair Health Management System,” while metallic bubbles further extend the visual language of renewal, circulation, and recovery.
Through abstract geometric forms and reflective water-like landscapes, the visuals symbolize the product’s restorative and regenerative qualities. The circular structures echo the brand’s “Total Hair Health Management System,” while metallic bubbles further extend the visual language of renewal, circulation, and recovery.


Product Film
Centered around the narrative of “gently awakening the scalp and activating a cycle of renewal,” the film combines texture, lighting, and technological aesthetics to soften the coldness often associated with medical beauty visuals, creating a brand experience that feels both premium and trustworthy.
Product Film
Centered around the narrative of “gently awakening the scalp and activating a cycle of renewal,” the film combines texture, lighting, and technological aesthetics to soften the coldness often associated with medical beauty visuals, creating a brand experience that feels both premium and trustworthy.
Built around the core logic of Scalp → Follicle → Hair, the film transforms scalp care into a continuously circulating system. Flowing metallic structures, reflective water-like landscapes, and floating spheres together create a space of energy circulation, while the circular forms echo the brand’s “Total Hair Health Management System.” Through the contrast of cool metallic textures and soft warm lighting, the visual language delivers both technological precision and an elegant, refined rhythm.
Built around the core logic of Scalp → Follicle → Hair, the film transforms scalp care into a continuously circulating system. Flowing metallic structures, reflective water-like landscapes, and floating spheres together create a space of energy circulation, while the circular forms echo the brand’s “Total Hair Health Management System.” Through the contrast of cool metallic textures and soft warm lighting, the visual language delivers both technological precision and an elegant, refined rhythm.






Styleframe
Styleframe


TC & Process
TC & Process




Credit
Client|愛爾麗生技股份有限公司
Production House|YAGA Studio
Spokesperson|Jessica
Project Introduction & Support|Kine
Director|Yafay
Key Visual
Creative Director|Yafay
Art Director|Yafay
Project Manager|Azure、Eric
Photography|Chou Mo
Color & Retouch|Chou Mo
3D Artist|Garting, Hsiang
Logotype|YI JU, LIAO
Visual Sketch|YI JU, LIAO
Product Film
Production House|YAGA STUDIO
Director|Yafay
Art Director|Yafay
Animation Director|Garting
Project Manager|Azure, Eric
Producer|Azure
Storyboard|Aastalim
DOP|Erik Zeng
Gaffer|黃建翔
3D Artist|Garting, Lucas, Hsiang, Shinjui
3D Animation|Garting, Lucas, Hsiang
AI Motion Design|Lucas, Hsiang
Matchmove / Rotoscoping / Compositing / Paint|GenKi_Comp
Color Grading|i-View 意象影像
Set Production Assistants|Ray, Quinn
Music|Hans Tsai
Editor|Garting
Social Media Editor|MEBO
Social Team|Masato
Filming Location|BIG SCENE Photography Studio
Credit
Client|愛爾麗生技股份有限公司
Production House|YAGA Studio
Spokesperson|Jessica
Project Introduction & Support|Kine
Director|Yafay
Key Visual
Creative Director|Yafay
Art Director|Yafay
Project Manager|Azure、Eric
Photography|Chou Mo
Color & Retouch|Chou Mo
3D Artist|Garting, Hsiang
Logotype|YI JU, LIAO
Visual Sketch|YI JU, LIAO
Product Film
Production House|YAGA STUDIO
Director|Yafay
Art Director|Yafay
Animation Director|Garting
Project Manager|Azure, Eric
Producer|Azure
Storyboard|Aastalim
DOP|Erik Zeng
Gaffer|黃建翔
3D Artist|Garting, Lucas, Hsiang, Shinjui
3D Animation|Garting, Lucas, Hsiang
AI Motion Design|Lucas, Hsiang
Matchmove / Rotoscoping / Compositing / Paint|GenKi_Comp
Color Grading|i-View 意象影像
Set Production Assistants|Ray, Quinn
Music|Hans Tsai
Editor|Garting
Social Media Editor|MEBO
Social Team|Masato
Filming Location|BIG SCENE Photography Studio
Credit
Client|愛爾麗生技股份有限公司
Production House|YAGA Studio
Spokesperson|Jessica
Project Introduction & Support|Kine
Director|Yafay
Key Visual
Creative Director|Yafay
Art Director|Yafay
Project Manager|Azure、Eric
Photography|Chou Mo
Color & Retouch|Chou Mo
3D Artist|Garting, Hsiang
Logotype|YI JU, LIAO
Visual Sketch|YI JU, LIAO
Product Film
Production House|YAGA STUDIO
Director|Yafay
Art Director|Yafay
Animation Director|Garting
Project Manager|Azure, Eric
Producer|Azure
Storyboard|Aastalim
DOP|Erik Zeng
Gaffer|黃建翔
3D Artist|Garting, Lucas, Hsiang, Shinjui
3D Animation|Garting, Lucas, Hsiang
AI Motion Design|Lucas, Hsiang
Matchmove / Rotoscoping / Compositing / Paint|GenKi_Comp
Color Grading|i-View 意象影像
Set Production Assistants|Ray, Quinn
Music|Hans Tsai
Editor|Garting
Social Media Editor|MEBO
Social Team|Masato
Filming Location|BIG SCENE Photography Studio
Need a brand film or visual direction?
Need a brand film or visual direction?
Need a brand film or visual direction?





