everrich 昇恆昌 30th｜App Ｍembership Badge Design

為迎接昇恆昌 30 週年，YAGA Studio 為 RICH CLUB 會員 APP 打造全新徽章集點視覺系列。以「購物如探險」為核心概念，將生日、旅行、夢想等日常化為充滿情感連結的宇宙場景。結合 APP 任務與集點機制，讓消費不只是交易，而是一場逐步解鎖的冒險旅程。透過多元且富有故事性的設計，YAGA 構築出「消費即冒險、集點即成就」的會員視覺系統，為 EVERRICH 使用者帶來愉悅且具情感價值的互動體驗

BADGE DESIGN

✸ VIP BADGE

完成指定的回櫃次數，彷彿在宇宙花園中悉心培育著奇異的花種，透過每次的回櫃灌溉，浪漫與驚喜不斷累積，最終綻放出美好的心情。

By completing the designated number of visits, it feels as if you are carefully cultivating rare flowers in a cosmic garden. With each visit acting as a gentle watering, romance and surprise gradually accumulate, eventually blossoming into a beautiful state of mind.

✸ POINT BADGE

完成指定的紅利點數類別兌換，就像在宇宙迷宮中尋找隱藏的寶藏（紅利），每一次的探索與拼湊，讓珍貴的寶藏逐漸堆積，最終贏得心儀的禮物！

By completing the designated bonus point redemptions, it’s like searching for hidden treasures (bonuses) within a cosmic labyrinth. With each exploration and piece you put together, the precious treasures gradually accumulate — ultimately leading you to the reward you desire!

✸ BIRTHDAY BADGE

完成生日當月回櫃消費便能獲得獨特的生日蛋糕！探索蛋糕森林，這片神秘的森林中存在著參天的美味蛋糕，等待著為你送上驚喜的生日慶祝！

Make a purchase during your birthday month to receive an exclusive birthday cake! Step into the Cake Forest — a mysterious land where towering, delicious cakes await to bring you a delightful birthday surprise!

✸ MOVEMENT BADGE

在異次元空間中行動追逐夢想，完成行動指定任務獲取里程碑，每一次完成任務都有驚喜發現。

In an interdimensional space, you chase your dreams through action. Complete designated missions to earn milestones — with every mission accomplished, new surprises await your discovery.

✸ SHOP BADGE

消費跨大類商品可累積星星，就像魔法師將不同品類元素做調配，產生出新的火花，在一次次試驗中，展現出對品味的追求與熱愛。

Earn stars by purchasing across different product categories — like a sorcerer blending diverse elements to spark new magic. Each experiment reflects your pursuit and passion for refined taste.

✸ ISLAND BADGE

在指定地點消費，你將進入一座神秘的群島，透過探索不同的店面，可以獲得島上寶物，並逐步建構屬於自己的冒險地圖。

Shop at designated locations to enter a mysterious archipelago. By exploring various stores, you can collect hidden treasures from the islands and gradually build your own adventure map.

✸ FRIEND BADGE

邀請好友們一同參加，透過分享和合作，壯大你們的樂隊宇宙！每一位好友都化身成為擬人化的樂器精靈，帶著各自的獨特風格與能量，一起在宇宙舞台上演最精彩的樂隊表演！
Invite your friends to join in — through sharing and collaboration, expand your cosmic band universe! Each friend transforms into a personified instrument spirit, bringing their own unique style and energy to perform together on the grand stage of the universe!

✸ USEFUL BADGE

歡聚時刻因為有身邊的夥伴陪伴而更精彩，轉贈分享並使用 RICHPAY 付款可解鎖派對元素，讓點數及優惠卷的轉贈行動支付循環於彼此。
Gatherings become even more exciting with your companions by your side. By gifting, sharing, and using RICHPAY for payments, you can unlock party elements — creating a cycle of digital gifting, points, and coupon exchanges among friends.

✸ ONLINE SHOP BADGE

透過線上消費為生活累積收藏與回憶，構築為充滿幻想、驚喜的溫暖小屋！
Through online shopping, you can collect memories and treasures that together build a cozy, imaginative home filled with wonder and surprise!